MaxieWhy free
How Maxie stays free.
Free usually has a catch, so here's the working. The costs, the promise, and how to leave.
What stays free
Sharing stays free
Two people seeing the same day is the whole app. Add your partner, your mum or the nanny and it's still free.
No ads, now or later
There's no ad network in the app and there won't be. We don't sell data on Aussie newborns.
Nothing moves behind a paywall
What you can do today, you can do next year.
The bill
What it costs to run.
No office, no investors. The bill is small because the app sticks to a few jobs.
| Item | What it is | Cost |
|---|---|---|
| Database, Sydney | Supabase Pro: the records, sync and sign-in | US$25 a month |
| Apple | Developer account to publish on iPhone | A$149 a year |
| Play developer account | US$25 once | |
| Website and domain | Cloudflare hosting (free plan) and getmaxie.app | About A$30 a year |
| Sign-in and invite emails (free tier to start) | A$0 to start | |
| Total | About A$55 a month |
The parent who built Maxie pays it, on purpose. If thousands of families join and the bill grows, you'll read about it here first.
In writing
The promise is in our Terms.
Web pages change. This is in section 9 of our Terms of use.
The core of Maxie is free, for every carer in a household: logging feeds, nappies, sleep and growth, sharing with the carers you invite, the charts, and exporting your data. We will not charge for any of these, move them behind a payment, or add advertising.
- No ads and no ad networks
- No selling, renting or brokering your data
- No training models on your baby's records
- No cap on how many carers you invite
Leave any time
Export any time. Delete any time.
Your history should never keep you stuck in an app.
- Export. In-app export is on the way. Until then, email hello@getmaxie.app from your account email and we'll send your household's records as a CSV.
- Delete. Remove your account and every record from inside the app. How to delete.
Compared
What the other trackers cost.
From each app's own pages, September 2026. Prices change.
| App | What you pay | Sharing between carers |
|---|---|---|
| Maxie | Nothing | Every carer, each with their own login |
| Nara Baby | US$9.99 a month or US$99.99 for life. A lapsed account goes read-only for the family. | Included while someone pays |
| Huckleberry | Tracking is free. Premium was A$169.99 a year or A$20.99 a month on the upgrade screen. | Partners often share one login |
When two people share one baby, sharing shouldn't be the bit you pay for.
Questions
About the money.
What's the catch?
There isn't one. There's nothing to upgrade to. Maxie is new, so tell us what's rough and we'll fix it that week.
How does Maxie make money?
Right now it doesn't. The bill is small and the parent who built it pays it.
Will it stay free if lots of people use it?
The free core is in our Terms: logging, sharing with every carer, charts, growth and export. If costs grow, we'd look at donations or something for businesses. Never a lock on your feeds.
What if Maxie is sold or shuts down?
You'd get notice here and in the app, and you could export your data first. You can delete everything yourself at any time.
Can I pay anyway?
Not yet, but thanks. Tell us what confused you or what you miss from your old app. That helps more.
Public beta
Get the beta link for your phone.
Android is a direct download today. iPhone runs in Expo Go for now, with TestFlight next. Tell us which phones you've got and the install links show up straight away.
Join the beta
Rather email? Write to hello@getmaxie.app with "beta" in the subject and we'll add you by hand.